After celebrating with loved ones over the festive season, lots of people have decided to give up booze for January.
Typically, the move comes alongside wanting to put fitness resolutions into action and eating more fruits and vegetables.
But just how long do these healthier habits last?
New research has found that individuals taking part in Dry January usually cave by a certain date.
The poll, carried out by Volvic, found 50% of UK adults tend to give up going alcohol-free by the second week of the month – on January 16 to be exact.
Out of the 2,000 people questioned, 21% admitted they wouldn’t last the whole of Dry Jan – with three in 10 stating they would be happy if they managed to stick it out for just two weeks.
People put down needing a drink at the end of the day, socialising, and not wanting to miss out as reasons they missed their indulgences.
In fact, 31% said they missed the taste of booze, while 29% revealed they would struggle on social occasions.
While 28% said a bad day at the office would tempt them to drink and 27% stated going out for food would be difficult without the option for alcohol.
But despite these temptations, 43% said they are doing Dry Jan to improve their health and 36% stressed they are hoping to lose weight from the venture.
While there’s no denying the numerous health benefits for giving up alcohol, it’s very hard to abruptly stop a habit.
A few ways to help you on your way to completing Dry January include removing all kinds of booze from your house for the month, telling people you are doing it and coming up with an alternative way of relaxing.
There’s also the option to try Damp January – which involves reducing your alcohol intake and being more mindful of your drinking, rather than giving up entirely.
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